Bruce Tharp is an Associate Professor in Art & Design at the Stamps School of Art and Design and is the co-author, with his wife Stephanie, of the new book, Discursive Design. Bruce originally studied mechanical engineering before getting an MID in Industrial Design and a PhD in Sociocultural Anthropology. In this episode, Jarrett and Bruce talk about discursive design and what that means, the strange trajectory of his career, and bridging the gaps between research and materiality.